Additional Work
More of the good stuff.
A collection of websites, campaigns, articles, sales materials, and brand systems I’ve helped shape across agency, SaaS, manufacturing, and consumer brands.
Featured
Brand Shepherd
Agency · Branding & Websites
As lead copywriter at Brand Shepherd, I shaped brand strategy, messaging, and copywriting for 15+ clients across B2B, manufacturing, technology, home services, and consumer industries.
My contribution
- Co-leading Vibe, Tribe, & Why™ process
- Website and marketing copy
- Campaign concepts and taglines
- Brand strategy and messaging
Homepage
Hensley Custom Building Group
Luxury Homebuilding
I helped Hensley Homes articulate its promise of craftsmanship, trust, and luxury design. During their 2024 rebrand, I led their copywriting efforts and wrote their tagline—Luxury Lives Here.
My contribution
- Brand voice and messaging
- Website copy and taglines
- Long-form content and SEO
- Brand experience guide
Grain Weevil
AgTech · Robotics
I partnered with Grain Weevil to craft investor messaging, website copy, and marketing materials that communicate a complex robotics solution in a clear, compelling way.
My contribution
- Investor messaging and pitch deck
- Website copy and product positioning
- Campaign concepts and ad copy
Home
Boilers
Crown Steam Group
Commercial Food Equipment
I supported Crown Steam Group’s rebrand and website launch by developing corporate messaging and defining the brand architecture across Crown, Market Forge, and Firex. I wrote taglines and product category copy that connected each brand’s distinct strengths to a unified group identity.
My contribution
- Brand architecture and messaging
- Website copy and taglines
- Product category copy and feature benefits
- Rebrand launch content
Corepoint Scientific
Life Science Storage
Website copy, tagline, and product descriptions for scientific cold-storage solutions.
Middleby Corporation
Commercial Kitchen Equipment
Website copy and content for the Middleby corporate site and brand portfolio.
Appalachian Title Agency
Title & Escrow Services
Website copy and brand guidance that builds trust and clarity for homebuyers and real-estate professionals.
WiserSites
Digital Agency
Proposal writing, website copy, and content for 15+ small-business and B2B websites.
Interested in working together?
I partner with teams to bring clarity to complex ideas and create cohesive content strategies.